Google’s free ad network has long been considered a godsend for online publishers, especially as Google’s algorithms increasingly recognize and penalize sites that don’t meet certain ad standards.
That’s because, for the most part, advertisers pay for ad placement on websites and services like Google+, which has proven to be incredibly effective at getting advertisers to spend more time in the ad-targeting space.
Advertisers spend hundreds of dollars on ads on Google+ every single day, according to research firm eMarketer, so it’s no surprise that Google+ ads have been increasingly popular.
But there’s a problem: The platform has come under fire from advertisers over the past few years for allegedly making it harder for publishers to get paid.
Now, some publishers have started looking to Google to help them get paid with the help of an ad-sales program.
In a recent report from eMarketers, Google said it’s working on a program to help publishers get paid for ads on its Google+ network.
This could be an ad revenue sharing program similar to the one that Facebook recently launched, or it could be something completely different.
The program is called Google AdSense, and it will give publishers a percentage of Google+ ad revenue from ads they place on the platform.
AdSense pays publishers based on their ad-view rates.
Publishers can then choose to use this revenue to offset the costs of running their own ad campaigns, or to fund other projects that help support the platform’s mission.
The program, which is still in the early stages, will not be available for the next two years.
The company also says it will offer a similar program in the future.
But publishers who have already invested in Google+ advertising campaigns will only be able to access this new revenue.